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Supper Coffee 

UX Design

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Role: UX Design Lead

Company: SUPER Coffee

Projects: User Research


The University of Texas Project Studio WKRM class was commissioned by Super Coffee to re-brand their product for their upcoming distribution launch on UT Campus. In order to get students familiar with the product before hand; the design students in wkrm produced and organized an outdoor pop-up coffee shop. 


In order to prep for the pop-up coffee shop we conducted demographic research to determine the target audience for Super Coffee. As team lead for the UX team,  I coordinated the creation of survey questions and data analysis. The team created a visual representation of the findings to present to our clients. Below are the student persona cards that my team and I created to showcase the data better visually.

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